Web Directories and Directory Submission

Search engines rely on robotic spider programs to index web pages and algorithms to determine rankings. Web directories on the other hand, depend on humans to review web sites, compile the listings and organize them into directory categories. The techniques we use to raise search engine rankings such as meta tags, body content, titles, load time, etc. are not the same techniques we use to obtain high rankings in directories. One of the biggest rules of thumb for web directories is that a good web site, with a wealth of good content, is more likely to be reviewed and listed in a directory than a poor web site with little content.

Compass uses tried and tested techniques to ensure maximum and proper placement in the major web directories. (i.e. Yahoo, DMOZ) Compass knows the essentials to successful web directory submissions and placement. We write effective title and descriptions that mitigate potential editor changes, entice web surfers and allow the web directory searches to target in on your web site. We also know the best way to hand submit a URL to the proper web directory category. We can often able submit your URL to multiple categories which will provide you with multiple URL listings. Multiple listings increase the potential for web directory traffic similar to have a new web site for each listing. Finally, Compass follows up with web directory editors on directory submissions to make sure your web site was properly accepted and categorized in the web directories.