Web Site Design Methodology

Click on each step of the web site design methodology process to see details:

Define:
   1. Business goals and objectives
   2. Competitive landscape
   3. Customer needs and benefits
   4. Web site objectives
   5. Technology strategy
   6. Business value chain
   7. Web site support infrastructure
   8. Internet branding strategy
   9. Maintenance resources
  10. Key Internet marketing words and phrases
  11. Web site success measurements

Deliverables:
   1. Web based business model
   2. Web enablement strategy
   3. Initial web site recommendations
   4. Summary Web Site Project Plan

Design:
   1. Web site functional architecture
   2. Web site technology architecture
   3. Back-office system integration
   4. Web site content identification
   5. Web site content management mechanisms
   6. Internet marketing strategy

Deliverables:
   1. Web site diagram
   2. Web site content checklist
   3. Web site functional checklist
   4. Detail Project Plan

Develop:
   1. Web site content
   2. Web site navigational tools
   3. Internet marketing web site structure
   4. Database design
   5. Web site user interfaces
   6. Back-office integration
   7. System configuration

Deliverables:
   1. Beta web site prototype
   2. Confirmed web site content
   3. Long-term web site recommendations

Verify:
   1. User web site navigation
   2. Accuracy of the web site
   3. Functionality of the web site
   4. User reaction to the web site
   5. Security of the web site
   6. Systems integration with the web site

Deliverables:
   1. Fully functional web site
   2. Web Site Deployment Plan

Deploy:
   1. Client Training
   2. Web Site Launch
   3. Search engine and directory submission
   4. Search engine and directory confirmation
   5. Internet marketing process launch

Deliverables:
   1. Live web site
   2. Search engine and directory registered site

Evolve:
   1. Implement long-term web site recommendations
   2. Adapt to the changing Internet and industry environment
   3. Adapt to changing search engine ranking and directory ranking methodologies
   4. Adopt new and innovative Internet marketing techniques
   5. Respond to customer demands and requests
   6. Adapt business plan to fluid environment